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	<title>Cruel and Unusual Geography &#187; privacy</title>
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		<title>Targeted Advertising Cookie Opt-Out (TACO)</title>
		<link>http://cruelandunusualgeography.com/2009/03/targeted-advertising-cookie-opt-out-taco/</link>
		<comments>http://cruelandunusualgeography.com/2009/03/targeted-advertising-cookie-opt-out-taco/#comments</comments>
		<pubDate>Tue, 17 Mar 2009 19:22:29 +0000</pubDate>
		<dc:creator>The Professor</dc:creator>
				<category><![CDATA[Geekdom]]></category>
		<category><![CDATA[privacy]]></category>

		<guid isPermaLink="false">http://cruelandunusualgeography.com/?p=174</guid>
		<description><![CDATA[Google&#8217;s recent announcement that it will be targeting advertisements based on your browsing history has generated discussion around privacy and control of your browsing history. Many services provide the ability to &#8220;opt out&#8221; of this sort of advertising, but the opt-out mechanism is cookie based, and if you&#8217;re the stype who regularly deletes your cookies [...]]]></description>
			<content:encoded><![CDATA[<p>Google&#8217;s recent <a href="http://googleblog.blogspot.com/2009/03/making-ads-more-interesting.html" target="_blank">announcement</a> that it will be targeting advertisements based on your browsing history has generated <a href="http://www.theregister.co.uk/2009/03/11/google_behavioral_advertising/" target="_blank">discussion</a> around privacy and control of your browsing history. Many services provide the ability to &#8220;opt out&#8221; of this sort of advertising, but the opt-out mechanism is cookie based, and if you&#8217;re the stype who regularly deletes your cookies you&#8217;ll find yourself back in the program.</p>
<p>Enter the Targeted Advertising Cookie Opt-Out, or TACO. Written by <a href="http://www.dubfire.net/" target="_blank">Christopher Soghoian</a> it preserves a number of opt-out cookies for firefox users when cookies are cleared. There&#8217;s more information, including details on which cookies are preserved, which are not, and why, on the <a href="http://www.dubfire.net/opt-out/" target="_blank">TACO page</a>. It can be installed from that page, or (preferably) from the <a href="https://addons.mozilla.org/en-US/firefox/addon/11073" target="_blank">Firefox addons site</a>. While it&#8217;s tagged &#8220;experimental&#8221; by Mozilla that&#8217;s a log-in-required add-on, but <a href="http://www.bugmenot.com/view/addons.mozilla.org" target="_blank">BugMeNot</a> has credentials for the site.</p>
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